We were excited to welcome many of our valued partners at the inaugural Hey You Innovation Event. The event was held to get our partners together to learn more about the latest industry trends, Hey You developments and make new connections over a few drinks.
The event kicked off with a panel discussion with industry thought leaders including Luke (Founder and CEO of Sumo Salad), Abdullah (COO at Pablo & Rusty’s), Ali (Owner of Toby’s Estate Cafes), Zach (Owner of Regiment CBD) and Raf (ex-Campos). Some of the key themes that came out as part of this discussion were:
Constant innovation is super important to stay ahead and be successful
Mobile ordering is an important and growing channel
Businesses should be thoughtful how they apply this new channel to maximise the value for their business
Customer rewards programs are important but also expensive and need to evolve to be more valuable
We followed the panel discussion with the Hey You team presenting an update on general market trends, data insights plus recent and upcoming new Hey You initiatives. Summary take outs included:
Australian hospitality market is forecast to continue to grow
Customers are adopting mobile ordering rapidly in the hospitality industry in Australia and overseas
Hey You is growing fast based on delivering convenience for customers plus significant marketing investment
Sydney coffee prices are relatively low
Customer rewards programs are expensive for businesses
Hey You is focused on partnering to deliver increase sales for takeaway coffee, lunch and dinner plus dine-in
Targeted promotional campaigns via Hey You are delivering strong results for our partners in terms of new customers and lunch orders
Upcoming Hey You app design update is more modern and encourages customers to order more (particularly food items)